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Top Five Video Marketing Posts from Around the Web – March 2014 Roundup

Friday - April 18th, 2014

Written by: 522 Productions

Top Five Video Marketing Posts from Around the Web – March 2014 Roundup

March was a busy month for video marketers—industry leaders reviewed everything from the value of video marketing to outcome measurement, and one thing was clear: As marketers keep honing their craft to suit audience preferences, video is emerging as the preferred method of reaching customers. If you’re interested in utilizing video, these top five video marketing posts can help prepare your brand to tackle the rising demand for visual content. (more…)

Creating Value: How to Use Videos to Market Your eCommerce Site

Tuesday - April 15th, 2014

Written by: 522 Productions

Creating Value: How to Use Videos to Market Your eCommerce Site

For ecommerce businesses, video marketing is a powerful tool that increases interest and brand-customer engagement. Nearly 75% of customers are more likely to buy a product after watching a video, so branded videos for ecommerce sites have never been more important. Because video increases confidence in your brand and illustrates product value, it is ideal for customers at the beginning of your sales funnel. Virtually any ecommerce business can benefit significantly from adding these four video categories to their content strategy: (more…)

Top Five Trending Videos You May Have Missed – March 2014 Roundup

Friday - April 11th, 2014

Written by: 522 Productions

Top Five Trending Videos You May Have Missed – March 2014 Roundup

From real earthquakes to quakes of embarrassment, March 2014’s trending videos have been about capturing real-time events and tickling viewers’ funny bones. Here are the top five videos that emerged victorious this month: (more…)

A Window into TAPS – Discovering a Group that Supports Survivors of Fallen Soldiers

Wednesday - April 9th, 2014

Written by: Tristan Pelligrino

A Window into TAPS – Discovering a Group that Supports Survivors of Fallen Soldiers

One of the best parts about our work is that it gives us the chance to learn every single day. We learn how to use new technology, how to connect with people and, when we’re lucky, we get to discover how our clients impact the world.

Recently, we had a chance to learn about the Tragedy Assistance Program for Survivors (TAPS) when SAIC, a Fortune 500 company located in Virginia, approached us to tell the group’s story. Founded in 1994, TAPS has connected over 40,000 surviving family members, caregivers and casualty officers with crucial resources to help them heal and find meaning in their lives again. We didn’t think twice about taking on the project—we were honored to be asked to convey how TAPS supports “ANYONE who has suffered the loss of a military loved one.” (more…)