We help you produce video marketing content that drives results
Create Stories that Make Shift Happen
At 522, we know that you’re driven by results. The problem is – creating successful videos can be complicated. We believe that creating videos that drive results shouldn’t be overwhelming. We help you sort through the thousands of possibilities and infinite variables to craft stories that work for you.
That’s why we offer a variety of services that help you achieve your goal – whether that goal aims to raise brand awareness, educate your audience, or encourage your audience to take a specific action. Each of our services level up to your specific marketing needs to help you achieve your desired results.
The term video agency is tossed about today by too many video production companies without truly understanding what it means. To them, it’s a catchy turn of phrase. To us, it means that we’re not just interested in capturing pretty pictures, or spending hundreds of hours with you producing stories that no one ever sees. We work closely with you to understand your challenges, understand your audience, and design a custom strategy that leverages the power of video to get the results you need. Here’s how we do that:
Understand Your Challenge
In order to tell the right story, we need to know where your Brand is headed. What problem are we trying to solve? What are your goals? In order to best serve you, we can perform the following services to develop a custom video marketing strategy for you:
- Conduct Market Research
- Develop Video Strategy and Execution Plan
- Identify Campaign Goals
- Identify Key Performance Indicators
- Develop Customer Experience map
- Develop Outreach and Distribution Plan
Choose the Right Tools
There are literally an infinite amount of ways to tell a story. We believe in finding the right perspective to create the best video. Sometimes that need is basic. Other times, the right story calls for something pretty complex. These are the means we have at our disposal:
- Live Action Video Production
- Integrated graphics
- Social Media Videos
- Virtual Reality/ Augmented Reality
- Experiential (e.g., Interactive, Choose Your Own Adventure, Online Events)
- 360 Videos
- Aerial Footage, Drone Technology
Understand Your Audience
In order to tell the right story, we need to understand what your audience cares about, and where they will see your video. We offer the following styles of videos and specifically craft them to the platform on which they’ll be seen:
- Branded documentaries
- Brand Awareness Videos
- Promotional Videos
- Mission Videos
- Recruitment Videos
- Sales Videos
- Training Videos
- Broadcast Videos
- PSA Videos
Everything Video Marketing Under One Roof
Stop wondering if you’re spending your marketing budgets correctly. We totally understand how frustrating it can be to try to coordinate across multiple vendors – whether they’re internal or external – sometimes even both. We were born online in 2004, and have nearly two decades of experience navigating online distribution and executing successful campaigns no matter the medium. If you’re distributing online (and who isn’t), we’ve got you covered. Our team works with your team to answer all of your questions.
- What type of videos should you produce?
- How should deliverables change across platforms?
- What’s the best way to assign KPIs to our videos?
- How do we get our video seen?
- How do we maximize Production to leverage the content?
- What type of content do we need for sustainable annual video content?
- What call-to-action is best for each platform distribution?
- How to create content that’s more evergreen and not out of date in 6 months?