Top Viral Holiday Commercials of All Time

November 27, 2023

Why do holiday videos go viral?

Why do holiday videos blow up on the internet? Well, it’s like they sprinkle a bit of that festive magic that gets everyone in the feels. Think about it – they hit you with all those warm and fuzzy vibes, nostalgia, and the urge to spread some joy. Whether it’s a funny storyline, a tear-jerking moment, or just pure holiday cheer, these videos tug at the heartstrings. 

We enjoy checking out the top holiday commercials this time of year. Holiday marketing videos often focus more on stories and emotions than at any other time. There’s a lot to gain from these viral hits. Whether it’s a touching tear-jerker or a hilariously funny ad, there’s something special about festive commercials. We’ll go through the best holiday marketing videos, see why they went viral or became classics, and discuss tips you can use for a great holiday marketing strategy.


Kicking things off with the quintessential holiday classic – the Hershey’s Kisses Christmas Commercial. At first glance, you might not expect this ad to become such a sensation, but it stands among the most iconic commercials ever. It doesn’t have actors, or intricate design, instead it relies on a simple jingle (quite literally) that’ll have you humming all day long.

If you haven’t watched this commercial, you may be living under a rock. M&M’s has aired this commercial faithfully every year since 1996. M&M’s has been gracing our screens with this ad every year since 1996. Whether you’re a sprightly six-year-old or a seasoned sixty-seven, this commercial never fails to put a smile on your face.

What could be more exciting than embarking on a Christmas shopping adventure for presents on the magical night of Christmas? Transporting us back to 1981, Toys “R” Us crafted a timeless commercial that became a sensation as the “World’s Biggest Toy Store.” The ad not only showcases an array of toys but also captures the enchantment and wonder of the holiday season. 

In a throwback to COVID Christmas, Santa takes a sassy turn, declaring that everyone is “Good Enough” this year. Honestly, it’s not a bad idea for the years to come. Embracing a more relaxed approach, Santa playfully suggests that perfection isn’t the only thing on his list. After the rollercoaster that was 2020, this sassy St. Nick encourages a shift from the pressure of perfection to celebrating the unique and imperfect goodness in all of us. It’s a reminder that, in the grand scheme of things, being “Good Enough” might just be the perfect gift we all need.

Is there anything a can of soup can’t cure? This Campbell’s commercial beautifully captures the comforting embrace of soup on a snowy day. It’s a heartwarming reminder of the simple joy and warmth that a bowl of soup brings. As the snow falls outside, the commercial evokes a sense of coziness, making it clear that a can of soup has the power to melt not just the frosty weather but also our hearts. 

Apple always has a way of creating some of the best emotional commercials of all time, and “Misunderstood” is no exception. In the commercial, a child—seemingly too absorbed with his iPhone 5S to interact with his family gathered for the holiday—is later revealed to have been working on a movie about the event.

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