National Veterans Legal Services Program

National Veterans Legal Services Program

“Fighting for Veterans of Yesterday and Today”

The Challenge

NVLSP has worked since 1980 to ensure that the government delivers benefits owed to 25 million of our nation’s veterans and active duty personnel. Increasing awareness of their cause allows NVLSP to better position themselves as the “watchdogs” of the American war fighter. As part of that effort, the nonprofit organization hosts an annual fundraiser. In 2013, NVLSP approached 522 tell the story of their highly successful legal action, Nehmer v. U.S. Department of Veterans Affairs – a class-action lawsuit that granted over 4 billion dollars in retroactive benefits to veterans of the Vietnam War.
The Connection

As the video debuted at the annual fundraiser, we wanted to tell the often overlooked story of Vietnam veterans returning home only to battle the affects of Agent Orange. In order to connect with fundraiser attendees, we decided to focus our story on a few select veterans and their families’ struggle to cope with the effects of Agent Orange and their ongoing battle with the federal government to receive their rightful benefits.
The Focus

We sent a small crew to North Carolina and Wisconsin to document the story of two Vietnam veterans. We captured in-depth interviews and b-roll imagery to help establish who they were for the audience. We also incorporated a lot of archival footage to help bring the stories of their tour in Vietnam to life.
The Results

The fundraiser was extremely successful, kickstarting the event and inspiring attendees to generate over $250,000.

Related Projects

Back to Work

READY TO CONNECT WITH
YOUR AUDIENCE?

Get a custom quote tailored to your video needs.

GET STARTED NOW

NOT SURE? CHAT WITH ONE
OF OUR VIDEO STRATEGISTS!

We'll guide you through the process and
partner on your visual content needs.