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Short Documentaries

In many cases, it’s important to be brief on the internet. Most viewers consume web videos that are less than two minutes in length. However, if you have a captive audience member, then it’s beneficial to provide more in-depth information within a short documentary.

Tell everyone what your about, and why you love doing what you do. Short documentaries allow you to showcase your passion or drill-down into specifics of a product or service.

At 522, we have worked with a number of clients over the years to develop short documentaries. Telling stories is our passion, and the short documentary format allows us to focus on your story and engage your audience.

We’ve discovered the following benefits of producing short documentaries:

• Establish an emotional connection – A documentary approach allows your organization to tell an inspiring story. The true power of video comes to life when you emotionally connect with the viewer. There’s nothing like it.
• Provide more detail – Developing an in-depth case study, for example, extends the value of a shorter testimonial video. By including more information, a highly engaged website visitor forms a deeper connection with your brand. They begin to associate with your people, learn about your culture, and truly understand what your company’s all about.